Privacy Policy
Last Updated: 2026
Patrick and Co ("we," "us," "our," or "Company") operates the patrickandco.co.uk website (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site, which focuses on SpinShark and other casino and gambling affiliate content.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.
1. Information We Collect
We collect information in the following ways:
- Personal Information: When you voluntarily submit forms, sign up for newsletters, or contact us, we may collect your name, email address, and other contact details.
- Technical Data: We automatically collect your IP address, browser type, operating system, referring URLs, and pages visited.
- Cookies and Tracking: We use cookies, web beacons, and similar tracking technologies to monitor Site activity and user preferences.
- Usage Data: We collect information about how you interact with our Site, including clicks, time spent on pages, and search queries.
2. How We Use Information
We use the information we collect for the following purposes:
- Conducting analytics and understanding user behavior to improve Site performance
- Tracking affiliate links and commissions from casino and gambling partner sites
- Improving Site content, features, and user experience
- Sending marketing communications and newsletters (with your consent)
- Detecting, preventing, and addressing fraud and security issues
- Complying with legal obligations
3. Cookie Policy
We use the following types of cookies:
- Essential Cookies: Required for Site functionality and security.
- Analytics Cookies: Help us understand how visitors use our Site (e.g., Google Analytics).
- Affiliate Tracking Cookies: Used to track clicks and commissions from casino partner links.
- Marketing Cookies: Used to deliver targeted advertisements and remember your preferences.
Most browsers allow you to refuse cookies or alert you when cookies are being sent. You can manage your cookie preferences through your browser settings. Please note that refusing certain cookies may limit Site functionality.
4. Third-Party Links
Our Site contains links to third-party websites, including casinos, gambling operators, and affiliate partners. We are not responsible for the privacy practices, security, or content of these external websites. We strongly encourage you to review the privacy policies of any third-party site before providing personal information or engaging in transactions. Your use of third-party sites is governed by their own terms and privacy policies, not ours.
5. Your Rights
Under UK data protection law (including the UK GDPR and Data Protection Act 2018), you have the following rights:
- Right of Access: You can request a copy of the personal data we hold about you.
- Right to Rectification: You can request correction of inaccurate or incomplete data.
- Right to Erasure: You can request deletion of your personal data (subject to legal exceptions).
- Right to Restrict Processing: You can request that we limit how we use your data.
- Right to Data Portability: You can request your data in a portable format.
- Right to Object: You can object to processing for direct marketing and other purposes.
To exercise any of these rights, please contact us using the details in the "Contact Us" section below.
6. Data Retention
We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Analytics and cookie data are typically retained for 12-24 months. Affiliate tracking data is retained in accordance with our affiliate program agreements. You may request deletion of your data at any time, subject to legal obligations to retain certain information.
7. Contact Us
If you have questions, concerns, or wish to exercise your data protection rights, please contact us at:
Email: privacy@patrickandco.co.uk
If you believe we have violated your privacy rights, you also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.
Responsible Gambling: Please visit www.gambleaware.co.uk for support and resources related to responsible gambling.